Save the Products You Love with Fairtrade Fortnight at Central Co-op
Posted by sam bishop | Published: 27/02/2023
Fairtrade Fortnight is a yearly event that highlights the importance of Fairtrade products worldwide, and from 27th February to 12th March, Central Co-op is once again joining in the Fairtrade Fortnight celebrations with a variety of festivities.
The theme this year is how the small switch to Fairtrade supports producers can help protect the future of some of our most-loved products and the planet, including bananas, coffee, and flowers.
Throughout Fairtrade Fortnight Central Co-op Members can enjoy 20% off Fairtrade wines, including the Red Vergelegen Cabernet Merlot Fairtrade 2019 that wine writer Ned Halley named in his top supermarket wines for 2023.
Members can also save across a variety of Fairtrade products as a part of the extended Member offers launched this month, as a pack of 80 Fairtrade teabags is down to £1.00 from £1.40 for Members, while Fairtrade Gold coffee is down from £3.60 to £3.00. A small pack of Fairtrade bananas is also £0.75 for Members, down from £1.05.
On 2nd March Central Co-op will be hosting a virtual wine tasting to showcase some of these Fairtrade wines, and it is free to attend. Those interested just need to sign up to the event page and then come along to learn about how to test wines, and how purchasing responsibly can have an impact on the lives of Fairtrade farmers and workers who grow the grapes.
Throughout the fortnight Central Co-op's Member & Community Relations Officers (MCROs) will be hosting a variety of local events across the Society’s operating area, getting schools and community groups involved in Fairtrade and how they can help protect the products they love.
The Central Co-op Fairtrade site has even more for customers and Members to enjoy, including recipes like chocolate chip banana bread and banana ice cream, along with profiles on farmers benefitting from Fairtrade sales, and even a colouring competition open until 13th March, giving budding artists a chance to win £50 of Fairtrade products.
About Central Co-op
Central Co-op is one of the largest independent retail co-operative societies in the UK, with a heritage stretching back over 175 years and interests in food, funeral, floral and property investment.
Owned by hundreds of thousands of members, its 7,700 colleagues serve customers across 440 plus trading sites in 21 counties in the East and West Midlands, Yorkshire, Suffolk, Norfolk, Bedfordshire, Cambridgeshire, Oxfordshire, Gloucestershire and Wiltshire.
Its purpose is to create a sustainable Society for all.
It actively campaigns for food justice and works with FareShare Midlands and a network of local food banks. It also adds £1 to every Healthy Start Voucher redeemed in store and supports six schools in partnership with Magic Breakfasts.
The Society embraces inclusivity and equality and is a signed-up member to the Business in the Community (BITC) Race at Work Charter. The Society is also a member of Diversity in Retail and it is fully committed to addressing the impacts of climate change by reducing carbon and food waste, increasing recycling and investment in community Sustainable Spaces funded by the carrier bag levy. It recently launched its Malawi Partnership to support farmers and producers in the country through the Co-operative International Trading Development Fund.
It invests a percentage of its trading profit into local communities through its Community Dividend Fund scheme which has seen over £109,769.25 shared out between 121 good causes in 2022.
Press office contact: Sam Bishop, PR Specialist